Enhancement for Homepage

Overview

Objective

In order to be simple and persuasive for all users, we will redesign under the concept of categorize and clear-up a navigation.

Digest complexity, some navigation button such as, "see more" takes user to search page with their filter enable. Some, navigate user to restaurant group landing page, makes users not sure what exactly going to happen if they click here and there.

Make sections easier to convey, add brief description for each sections, explain itself for user of what they're looking at.

Prioritize on Tags section, Popular Zone, Cuisine, Dining Style new design will persuade and also helps user to discover quickly to their preferences

Possibilities

Gain Customers:

1. Navigate the home page easier
2. Understand each section faster
3. Find their restaurant quicker Partners:
4. Have space to show booking quantity, easier to communicate with customer

Pain Customers:

1. May not get use to new design. Partners:
2. Their outlet card can be smaller

Goals & Success Metrics

What are the goals or objectives of this product? What are success metrics that indicate the goals have been achieved?

• Decrease drop off, u-turn rate while user navigate the home page
• Decrease avg. time taken before booking
• Less than 5 highly severe bugs on release

FAQ & Considerations

Any questions related?

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Timeline

Sprint 22

Release Schedule

Target launch date:

• Release on

Milestones